California Grill

Great Food.
Great Mood.
Fantastic Investment.

a Franchise Opportunity

Not just your average neighborhood grill.

Family-owned and operated, California Grill was founded in 1996, and has evolved into a highly successful modern family restaurant serving breakfast, lunch and dinner. Priding itself on serving both traditional and unique dishes using only the freshest ingredients, in a warm, light-filled atmosphere, California Grill has taken the upscale fast-casual restaurant model to another level.

Recognizing Demand

Recognizing the market demand for quality, reasonably-priced food and superior service delivered with a touch of sophistication, California Grill is confident that their proven business model will be a popular and profitable addition to the competitive franchise landscape.

Nothing brings people together – or customers to your door – like good food.

Almost every community has their share of restaurants, but the truly successful ones become neighborhood institutions. California Grill has several distinct qualities that set us apart from the competition, making a franchise a solid investment. 

 Capitalizing on both traditional and recent trends in restaurant revenue generation, California Grill offers not only takeout and in-person dining, but also catering services, ghost kitchen selections, and chef-quality meal kits for busy families.

Via consistent use of marketing collateral, the California Grill brand is easily recognizable within its market, and known for offering gourmet breakfast items, burgers, decadent desserts and unique sides, made with the freshest ingredients and sold at competitive prices. The proven strength of this operating model will allow for similar duplication in new markets.

More than just a place to eat, the California Grill flagship location is a community anchor. By providing reliable service and consistent quality along with participation in numerous local charities and events, our business model encourages both high visibility and customer loyalty. 

California Grill’s internal purchasing system allows for the negotiation of quantity discounts on behalf of all its members, saving franchisees both money and time. 

Opportunity by the Numbers

Franchise Fee

$55,000

Minimum investment with training and franchise fee

$847,700

Royalty fee

5% of gross sales 

Required local marketing expenditure

3% of gross sales

We Help Provide a Recipe for Operational Success.

With well-defined processes and systems in place, California Grill will provide unparalleled training and support. Our extensive California Grill University program offers everything a franchisee needs to ensure operational success. From training portals to one full year of personalized coaching, each franchisee as well as their upper management will have the opportunity to get dialed in to California Grill’s culture of success. 

Field/Operational Support

To include unit operations, maintenance, customer-service techniques, product ordering, pricing guidelines, and administrative procedures.  

Marketing Support

We will help you leverage our recognizable brand via the development of advertising materials and strategies, consumer marketing plans, and materials. 

Ongoing Business Development Support

We will provide our continued research methods and techniques to enhance unit-level profitability.

California Dreaming? See if You Have What It Takes.

The number one quality necessary for franchisee success is dedication to customer satisfaction and relationship-building, as well as a high level of competence in marketing and sales. The ideal California Grill candidate will show: 

Good Organizational Skills

A restaurant has many moving parts, so staying on point with P&Ls, inventory, ordering, scheduling and staff management means that a franchisee must be able to multitask.  

Management Abilities

Fast-paced working environments like California Grill require well-honed problem solving and decision-making skills. A franchisee should have prior business ownership experience if they intend on being the owner/operator.   

High Personal Standard

California Grill’s reputation has been built on delivering quality products and exceptional service in a fun, welcoming environment. The continued success of the brand image requires franchisees to show the same degree of integrity and commitment to the customer experience.

Franchise Process

Step 1
Introduction

Complete the contact form on our website and we will reach out to provide you with more information.  

Step 2
Kick Off

We will schedule an in-person or remote meeting to review your application and discuss details as we begin our partnership.  

Step 3
Discovery Day

Our franchise development representative will schedule a visit to our corporate location. Here, we will review detailed information on our business model, support, and marketing tools available.  

Step 4
Foundational Knowledge

Our leadership team will train you and your team to prepare you to establish and operate your own California Grill franchise.  

Step 5
Get Started

We are looking forward to getting to know you! Begin your new journey by filling out our contact form below.  

Contact

Are you ready to improve your portfolio – and your neighborhood – with your own California Grill?
Contact us!
  

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6751 Painter Ave.

Whittier, CA 90601

949-414-4336

franchise@californiagrill.com

This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted, or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.
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